Money
From Halbeeg, the open encyclopedia · Af-Soomaali
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Money is an English-language song by Lisa, a Thai rapper who became known as a member of the South Korean girl group Blackpink. The song was part of her solo project released in 2021, put out by YG Entertainment.
Money appeared on the extended play Lalisa. It was initially released as a B-side track but gained popularity on music streaming services and social media, leading to an official music video and marketing campaign being produced later.
Musical composition
The song is built on a hip-hop and pop style with prominent bass. The lyrics address money, power, and personal confidence. The rap section features rapid-fire delivery with repetition of the word 'money', which made it easy for social media users to create short clips.
Distribution and social media presence
The song's distribution relied heavily on viral content on platforms like TikTok, where the rap section became a trending challenge. This pattern—where the public promotes a song and the label follows with an official marketing strategy—became a standard approach in K-pop and global music promotion.
Chart performance
Money charted globally, including on charts in the United States and United Kingdom, and was among the most successful songs from Lisa's solo project. It also generated significant streams on streaming services and YouTube views.